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Breaking News intro animation
A short ‘Breaking news’ introductory animation was required to engage internal colleagues. This was for a new pathway supporting innovative approaches to the safe, timely and efficient development of medicines to improve patient access. The animation needed to be short – and also with sound. It was felt colleagues working remotely would distract eachother and the sound would be part of the engagement process.
A branded look was created and related stills used as sliding newsreel footage.
Software used – After Effects, Illustrator, Photoshop
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